The Talent
Dept.
A connected identity.
A world set in motion.
01 / THE IDEA
Built around
connection.
Talent, strategy and relationships. An identity that brings them together — from the first introduction to the moment on stage.
02 / THE IDENTITY
Direct by design.
A confident wordmark. A warm paper ground. A coral signal that connects the whole system.
Helvetica NeuePrepared.
Connected.
Present.
03 / BRAND APPLICATIONS
From moving image
to everyday objects.
A world, held in your hands.
Presentation folders, correspondence and business cards.
The next conversation.
A programme, a pass and an invitation into the same world.
A new perspective.
The city becomes the campaign. Coral shows the way.
04 / MOTION DIRECTION
One thread.
No hard cuts.
A harbour becomes a city. A window becomes a way through. One continuous journey, guided by coral.
A harbour, a skyline, a point to follow.
The smallest detail becomes the next frame.
A window opens into another perspective.
The Talent Dept.
The Talent Dept.